Lesson 1. Preparing Graphics
The Web is a multimedia format. In addition to text, you can place any combination of graphics, animations, movies, sounds, games, learning media, and much more in a singl218 page. Often, you create many of these assets before you begin to develop the Web pages, because without them you don't have much to put in your Web page.
Graphics are frequently the first assets you create when you begin working on a Web site, because they heavily influence the overall look and feel of a site's design, including its color scheme, interface elements (such as navigation bars), and layout. In addition, you often have graphics that predate the Web site. Many corporate logos, for example, have been around for years or even decades.
When you're building a site from the ground up, Macromedia Fireworks is a good place to start. Not only is Fireworks a robust image editor, it's the perfect environment for creating new art, or importing and improving existing art. After you've created some artwork, Fireworks' powerful interface can optimize that artwork for the Web; for example, Fireworks has many useful tools that help you reduce a graphic's file size while maintaining the best overall visual quality. In addition, Fireworks is a great tool for designing whole-page layouts, which you can use as the basis for an entire Web site design. In the first part of this book, you'll explore all these aspects of Fireworks as you begin to build the Jade Valley Web site.
In the course of this lesson, you'll create the Jade Valley logo (left) as well as a small advertisement graphic (right).