Financial Performance—Key Points
Based on 2000 and 2001 actual costs and revenues as reported in the annual reports.
Cost-of-revenue ratio of direct to indirect expenseFood products group—80 percent to 20 percentTechnology products group—65 percent to 35 percentDurable products group—35 percent to 65 percent
Cost of capital (money) for Fowlers is 10 percent
Internal Profile
