Index

B

Bacon, Francis, 47

and subversion, 45

Bar codes. See also Universal Product Code (UPC)

advent of, 64

and commodity identification, 57

Barthes, Roland, 23, 137

Bass Ale. See Bass Brewers, and Titanic sweepstakes

Bass Brewers

event marketing by, 93, 99–100

and Titanic sweepstakes, 93, 95–98 , 99

Baudrillard, Jean, 22, 73, 147n4

Bauman, Zygmunt, 30

Behavior. See also Consumer behavior; Deviant behavior

and language, 35

self-disciplining of, 33

Beniger, James R., 17–18, 56

Bennett, Tony, 8

Benning, A. E., 66, 67

Benning, Lee, 66, 67

Bennington, Geoffrey, 114

Bentham, Jeremy, 18, 24, 29, 81. See also Panopticon

Berners-Lee, Tim, 113, 114, 150n10

Birt, Richard, 67

BMG Music, 143

Boddy, William, 39–40

Bogard, William, 22–23

and profiling, 133, 134, 136

and simulation, 73–74

Bogue, Ronald, 45

Bourdieu, Pierre, 26

and habitus, 140–141

Browsers and browsing (Web), 56, 143

origins of, 113–114

as panoptic medium, 111–114

Bureau of Alcohol, Tobacco, and Firearms, 103

Bureau of the Census, 60, 61. See also Census

Data User Services Division (DUSD) of, 60–61

tabulations of, 62

Bureau of Foreign and Domestic Commerce (BFDC), 61

Burke, Harry E., 65

Business inventories,

cross-referencing of, 70

tracking of, 64–66, 70