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Hack 78 List Your Auctions on Another Site

Use the eBay Editor Kit and Merchant Kit to
promote your auctions off-eBay.

Once you've
signed up with one of eBay's affiliate programs, as
described in [Hack #77], you can use
either of eBay's two tools for creating lists of
auctions on your own site. Not only will this help promote your
auctions and increase traffic to specific items, but
you'll make money for each new user who signs up and
for each bid that is placed as a result of your links.

7.8.1 The Editor Kit

The Editor Kit
couldn't be slicker. Just go to cgi3.ebay.com/ws/eBayISAPI.dll?EKCreate and
fill out the fields, as shown in Figure 7-7.

Figure 7-7. Use the Editor Kit to create a custom search results listing for use on your own site

Select Commission Junction in the Provider box and enter your CJ ID
in the Tracking ID field. The rest of the fields should be
self-explanatory, and the only one that is required is the Search
Term. If you want to limit the search to your own auctions, type your
eBay user ID in the "Show items of the following
sellers" box.

When you're done, click Preview to show the
JavaScript code and the resulting search box, shown in Figure 7-8.

Figure 7-8. The code produced by the Editor Kit will create this dynamic listing on your site

The big drawback to the Editor Kit is that it only shows results of a
keyword search; you can't leave the Search Term
field blank in order to show all your auctions. Instead, you can use
either eBay Stores [Hack #72] or the
Merchant Kit, next, to promote your overall business on eBay.

7.8.2 The Merchant Kit

Like the Editor Kit, the Merchant Kit creates simple JavaScript
snippets, but centers around category listings rather than search
results.

Start by going to pages.ebay.com/api/merchantkitl, and
simply use the Merchant Kit, shown in Figure 7-9,
to create your code.

Figure 7-9. The Merchant Kit has only a few options, but the code it creates is not limited by search terms

The code is little more than a URL that can be easily tweaked without
having to return to the Merchant Kit. The resulting box, shown in
Figure 7-10, lists all your auctions, optionally
filtered by category.

Figure 7-10. Use the Merchant Kit to produce dynamic listings of all your auctions on any site