Hacks 1917 Industrial.. Strength Tips and Tools [Electronic resources] نسخه متنی

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Hacks 1917 Industrial.. Strength Tips and Tools [Electronic resources] - نسخه متنی

David A. Karp

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Table of content

About the Author

Best eBay Pop-Culture References

Acknowledgments

Foreword: This Magic Marketplace

What This Book Is . . . and Isn''t

Hacking a Dynamic System

Practical Matters

How This Book Is Organized

How to Use This Book

Conventions Used in This Book

How to Contact Us

Chapter 1. Diplomacy and Feedback

Hack 1 Searching Feedback

Hack 2 Using Prefabricated Feedback

Hack 3 How to Avoid Negative Feedback

Hack 4 Replies and Followups to Feedback

Hack 5 Withholding Feedback

Hack 6 Remove Unwanted Feedback

Hack 7 Improve Your Trustworthiness Quickly

Hack 8 What to Do When Your Email Doesn''t Get Through

Chapter 2. Searching

2.1 Hacks #9-19

Hack 9 Focus Your Searches with eBay''s Advanced Search Syntax

Hack 10 Controlling Fuzzy Searches

Hack 11 Jumping In and Out of Categories While Searching

Hack 12 Tweaking Search URLs

Hack 13 Find Similar Items

Hack 14 Search by Seller

Hack 15 Search Internationally

Hack 16 Save Your Searches

Hack 17 Create a Search Robot

Hack 18 Find Items by Shadowing

Hack 19 The eBay Toolbar

Chapter 3. Bidding

3.1 Hacks #20-32

Hack 20 Sniffing Out Dishonest Sellers

Hack 21 Snipe It Manually

Hack 22 Automatic Sniping

Hack 23 Conditional Sniping with Bid Groups

Hack 24 Keep Track of Auctions Outside of eBay

Hack 25 Take Advantage of Bid Increments

Hack 26 Manipulating Buy-It-Now Auctions

Hack 27 Retract Your Bid Without Retracting Your Bid

Hack 28 Tools for Dealing with Fraud

Hack 29 Send Payment Quickly and Safely

Hack 30 International Transactions Made Easier

Hack 31 Save Money on Shipping

Hack 32 Dealing with Disappointment: Getting Refunds

Chapter 4. Selling

4.1 Hacks #33-54

Hack 33 What''s It Worth?

Hack 34 To Bundle or Not to Bundle

Hack 35 Reserve Judgment

Hack 36 The Strategy of Listing Upgrades

Hack 37 Putting Keywords in Your Auction

Hack 38 Track Your Exposure

Hack 39 Expectation Management

Hack 40 Formatting the Description with HTML

Hack 41 Customize Auction Page Backgrounds

Hack 42 Framing Your Auctions

Hack 43 Overriding eBay''s Fonts and Styles

Hack 44 Annoy Them with Sound

Hack 45 Put a Shipping Cost Calculator in Your Auction

Hack 46 Allow Visitors to Search Through Your Auctions

Hack 47 List Your Other Auctions in the Description

Hack 48 Make Good Use of the About Me Page

Hack 49 Opting Out of Checkout

Hack 50 Make Changes to Running Auctions

Hack 51 Dynamic Text in Auction Descriptions

Hack 52 Let''s Make a Deal

Hack 53 Diplomacy 101: Answering Dumb Questions

Hack 54 Keeping Out Deadbeat Bidders

Chapter 5. Working with Photos

5.1 Hacks #55-64

Hack 55 How to Keep Your Item from Looking Pathetic

Hack 56 Mastering Close-Up Photography

Hack 57 Doctoring Photos

Hack 58 Protect Your Copyright

Hack 59 Host Your Own Photos

Hack 60 Make Clickable Thumbnails

Hack 61 Construct an Interactive Photo Album

Hack 62 Show a 360-Degree View of Your Item

Hack 63 Create a Photo Collage

Hack 64 Create a Good Gallery Photo

Chapter 6. Completing Transactions

6.1 Hacks #65-71

Hack 65 Keep Track of Items You''ve Sold

Hack 66 Sending Payment Instructions

Hack 67 Protect Yourself While Accepting Payments

Hack 68 Cheap, Fast Shipping Without Waiting in Line

Hack 69 Selling and Shipping Internationally

Hack 70 Damage Control Before and After You Ship

Hack 71 Dealing with Stragglers, Deadbeats, and Returns

Chapter 7. Running a Business on eBay

7.1 Hacks #72-81

Hack 72 eBay Stores

Hack 73 Streamlining Listings

Hack 74 Streamlining Communications

Hack 75 Streamlining Checkout and Payment

Hack 76 Obtaining Sales Records

Hack 77 Make Money by Linking to eBay

Hack 78 List Your Auctions on Another Site

Hack 79 Accept PayPal Payments from Your Own Site

Hack 80 Process PayPal Payments Automatically

Hack 81 Keep Tabs on the eBay Community

Chapter 8. The eBay API

8.1 Hacks #82-100

Hack 82 Climbing Out of the Sandbox

Hack 83 API Searches

Hack 84 Retrieve Details About an Auction

Hack 85 Automatically Keep Track of Auctions You''ve Won

Hack 86 Track Items in Your Watching List

Hack 87 Automatically Keep Track of Auctions You''ve Sold

Hack 88 Submit an Auction Listing

Hack 89 Automate Auction Revisions

Hack 90 Spellcheck All Your Auctions

Hack 91 Negative Feedback Bidder Alert

Hack 92 Automatically Relist Unsuccessful Auctions

Hack 93 Send Automatic Emails to High Bidders

Hack 94 Generate a Custom Gallery

Hack 95 Leaving Feedback

Hack 96 Negative Feedback Notification

Hack 97 Automatic Reciprocal Feedback

Hack 98 Queue API Calls

Hack 99 Cache Auction Data to Improve API Efficiency

Hack 100 Working Without the eBay API

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HighBidderUserId tag

Highlight feature (listing upgrade)

histories, seller and bidder

hosting services

hosting your own photos

HTML

formatting description

quick reference

tags that affect

fonts and appearance

spacing and alignment