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How This Book Is Organized
This book goes beyond the instruction page to the idea of
"hacks"tips, tricks, and
techniques you can use to make your experience with eBay more
profitable, more fun, less exasperating, and (if you enjoy such
things) more challenging.
On a daily basis, eBay users assume many different roles: consumer,
seller, technical support specialist, diplomat, teacher, nuisance,
application developer, nuclear safety inspector, web designer, and,
of course, hacker. With that in mind, the hacks (and chapters) in
this book are divided into four main sections.
Hacks for All
Feedback in the eBay world is like credit in the real world: you use
it to buy and sell things, you build it up over a long time, and you
protect it like a first-born child. This chapter introduces
eBay's feedback system and describes the many
different ways to maintain a good feedback profile and use it to
inspire trust in others.
Hacks for Buyers
The only way to find anything on eBay is by searching, either by
typing keywords into search boxes or by browsing through category
listings. The hacks in this chapter describe how to find auctions
before anyone else does, focus your searches with a variety of tools,
and even create an automated search robot.
This chapter explains both how bidding is
supposed to work, and how it
actually works in the real world. It also
discusses how you can use eBay's proxy bidding
system to improve your win rate while spending less money.
Hacks for Sellers
The beauty of eBay is that anything you buy can be sold, sometimes
for more than you paid for it. This chapter shows the strategies
involved with selling, such as which listing upgrades work best, how
to promote your items without spending extra money, how to format
your listings with HTML and JavaScript, and how to protect yourself
from deadbeat bidders.
Photos can make or break an auction. This chapter shows you not only
how to take good pictures and put them in your auctions, but also
includes specific code you can use for cool presentations.
The hacks in this chapter will give you the selling tools to help
receive payments, ship your packages, and protect yourself while
doing it.
If selling on eBay is your full-time job (or if you just wish it
were), the tools in this chapter will help you sell more in less time
and with less effort. Streamline listing creation, communications,
and checkout, and make more money while you're at
it.
Hacks for Developers
To the delight of anyone interested in hacking,
eBay's API lets developers write applications to
communicate directly with the eBay servers. But it's
not just for developersanyone with a computer or web server
and a little time to learn Perl can write (and use) quick-and-dirty
scripts to search, retrieve auction information, leave feedback, and
much more.
