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Index
C
coding method 74
cognitive complexity 125
community tools 243
competitive prices 225
consumer behavior 2
consumer decision making process 19
consumer innovativeness 51
consumer psychographics 50
consumer-controlled commercial content 73
consumers 21
convenience seeking 48, 56
corporate portal 194
coupon distribution 296
customer buyer behavior (CBB) model 224
customer life cycle 58
customer lock-in 265
customer relationship management (CRM) 148, 254
customer trust 252
customer’s perception 256
